We are thrilled to announce that AppyWay is heading to the coast! We have officially signed a new multi-year contract with Brighton & Hove City Council to help transform their approach to traffic management and kerbside data.

Mapping a Smarter Seaside

Brighton & Hove is a vibrant, forward-thinking city with a complex and busy kerbside. To manage this effectively, the Council is moving away from fragmented systems toward a unified, digital-first approach. By adopting AppyWay’s Traffic Suite and Traffic Data API, the city is creating a high-definition digital “source of truth” for its streets.

What does this mean for Brighton & Hove?

  • A Unified Digital Map: The Council will now have a comprehensive, map-based view of all parking restrictions, traffic orders, and bays, replacing outdated processes with a dynamic digital platform.

  • Data-Driven Decisions: With the Traffic Data API, Brighton & Hove can unlock deep insights into how their kerbside is used, helping them better understand demand and plan for a more sustainable future.

  • Ready for the Future: A digitised kerbside is the essential foundation for the city’s wider goals, from improving air quality and supporting EV infrastructure to streamlining the way residents and visitors move through the city.

Building for the Future

We’re incredibly proud to support Brighton & Hove City Council as they take this significant step in their digital journey. By turning the kerbside into a strategic digital asset, the Council is ensuring the city remains accessible, efficient, and ready for the challenges of tomorrow.

Brighton & Hove is an area with a highly active kerbside, and we’re excited to help the Council unlock its full potential. By digitising their traffic orders and surfacing that data via our API, the Council is building a smarter, more connected environment for everyone who lives, works, and visits there. We can’t wait to see the positive impact this partnership will deliver.

Mike PotterHead of Commercial, AppyWay

Find out more about how we digitise TROs in the region with the East Sussex County Council.